Buy Local, Including Your Local Media

The BC Buy Local campaign celebrates local business to promote the contributions that BC businesses make to our local economy and our communities. The goal of the campaign is to illuminate the local market, making BC-based businesses, products, food and wines more visible to consumers. Think about this too when you spend time online, where you read your news, who you buy your advertising from, where you post your classifieds. Are you using only global social media platforms that have no connection to our local community petitioning people to support your local business? Local media matters. We're incredibly proud to have some great local media and news organizations in this community in the Driftwood, the Fishbowl and the Islands Marketplace. These organizations and Exchange re-circulate almost all of their revenue back into the community unlike all other global media properties. Make sure you support them too!

Local businesses enhance our community, connect and support us socially, and enhance wealth and employment by circulating dollars many times between businesses. Research shows that BC local businesses create more than double the economic impact of their chain competitors. They re-circulate 2.6 times more revenue in the local economy as chains:

  • Local retailers re-circulate 45% compared to 17% for chains
  • Local restaurants re-circulate 65% compared to 30% for chains
  • Local suppliers (ex. office supplies) re-circulate 33% compared to 19% for chains

For every $100 spent with a BC local business, $46 is re-circulated back into our BC economy (vs $18 for multi nationals). This is because locally owned businesses circulate more dollars in the community compared to multinational organizations:

  • Local business owners live and provide jobs in your community.
  • Local businesses provide more support for local events, sports teams and charities.
  • Local businesses are more likely to buy local services and can stock local products.

Spending with a local business has ripple effects that contribute to the growth and health of the communities in our province.

 

Salt Spring - Buy Local Infographic

 

December 3, 2018 8:30 AM

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